Ecommerce SEO

Imagine being at the top of Google when people are searching for the products that you sell
Ecommerce SEO goes beyond mere visibility โ€“ it delves into understanding buyer intent, tracking evolving trends, and adapting to seasonal shifts.
ecommerce seo

How can I improve my ecommerce SEO?

keyword strategy

Create a keyword strategy to optimise for the right keywords

Using sources of data from Google, we ensure you optimise for the keywords your customers are searching.
optimise product pages

Set up and optimise your product pages for SERP success.

Optimisation of product pages so that they rank well in the search engine results pages (SERP).
optimise technical performance

Ensure your websites technical performance is optimal.

User experience plays a pivotal role in SEO, from HTTPS to XML sitemaps we ensure your website is optimal.

Uncover your competitors secrets for SEO optimisation.

Analysis and identification of techniques competitors have implemented to give a minimum baseline.
back link strategy

Develop a backlink strategy to obtain high-quality links.

A strategic approach to obtaining backlinks ensures that there is a system and focus.

Analyse & improve your users experience on mobile.

Ensuring the right traffic arrives at your website is one thing, then the focus is on ensuring it converts.

What is ecommerce SEO and how can it help my business?

Ecommerce SEO is about understanding the customer intent online and involves analysing data to know what people search online for what you sell. With this understanding, we optimise your website using a number of ecommerce SEO techniques to get your website ranking for those terms.
  • What do people type in Google to find you?
  • How many people per month do that Google search?
  • What position is your website in the search results for that term?
  • Do you know how many businesses are doing work on their search engine optimisation to be found for that keyword?
How is ecommerce SEO different to other SEO?
Ecommerce SEO focuses on optimising online stores and product listings for maximum visibility and conversions.
Key differences include product-centric optimisation, which is optimisation of the product description, image, price and customer reviews. The keyword targeted reflects buyer intent which means optimising product names, models, features and related long-tail keywords that potential customers may be actively searching for.

The ultimate goal of ecommerce SEO is to drive qualified traffic, enhance user experience and to build brand loyalty.

Ecommerce SEO informs your marketing strategies for both online and physical stores. Insights gained from keyword research and consumer behaviour analysis can guide your overall marketing efforts, helping you to tailor your messaging, promotions and inventory management to match customer preferences.
Contact our ecommerce SEO agency


This audit is carried out by one of our ecommerce SEO consultants who will record a video analysis explaining what the report means.

No obligation and no jargon, just quick wins for your online stores SEO ๐Ÿ™Œ๐Ÿป ๐Ÿš€

free seo audit

The Dynamic Impact of Ecommerce SEO on Revenue and Reach

Investing in ecommerce SEO equips your online store with the tools to attract qualified traffic, boost conversion rates, and secure a stronger position within your industry.
Increased Online Visibility and Traffic
Enhancing your online store's visibility in search engine results with ecommerce SEO, makes it more likely for potential customers to discover your products. By optimising product pages for relevant keywords, you attract targeted organic traffic from users actively searching for products you offer.
local seo
Improved Conversion Rates and Revenue
When users find precisely what they're looking for on your optimised product pages, they are more likely to convert into paying customers. This increase in conversion rates directly impacts your revenue, making your e-commerce venture more profitable.
international seo
Long-Term Growth and Competitive Advantage
Ecommerce SEO is an investment in your brand's long-term growth and competitiveness. As your optimised product listings continue to rank well in search results, you establish a sustainable source of organic traffic and customer engagement.
uk seo
Why Choose Accentuate Agency?
Managing Director of the Year
In 2023, our Director, Kelly was awarded Managing Director of the year by SME News.
Official Google Partner
We are an official Google partner which means we have been recognised by Google as an agency that drives client growth, maintains and maximises campaign success and has achieved certifications in our field.
Most Client-Focused Website Agency in Birmingham
We were awarded the most client-focused website agency in Birmingham in 2022 by SME News.

Industry recognition for our local SEO services:

Our award-winning ecommerce SEO team focus on driving business growth through ROI-focused ecommerce search engine optimisation.

We work closely with our ecommerce clients to drive more website traffic, improve user experience and engagement and ultimately generate more leads through digital marketing.

FAQs - Common Local SEO Questions

Trusted by businesses across the UK
Do you need help getting your business found on Google?

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