Marketing

brand-colour-psychology

Brand identity colour psychology

The consensus is that colours not only account for 93% of buyer focus when they are purchasing a product** but it also enhances brand recognition by 80%* – meaning it [...]
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logo-dos-donts

Logo Design Do’s And Don’ts

Your company logo is your first impression and a point of recognition for consumers. Such a crucial component needs to make a strong first impression, be attention-grabbing, memorable and one [...]
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brand-guidelines

Do I Really Need Brand Guidelines?

Your brand guidelines document all of your brand assets and how they should be re-created. Similar to an instruction manual, it can ensure that your branding is applied accurately and [...]
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wordpress-vs-custom-coded-website

WordPress vs Custom Coded Website

Creating a new website for your business can feel like a huge step and requires a great deal of planning. You must ensure that you make the right decisions on [...]
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4-ways-increase-website-traffic

4 Ways To Increase Website Traffic

If you’re looking to increase website traffic, there are a few key things you can do to make it happen. In this article, we’ll share four effective methods for getting [...]
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why-your-business-needs-a-website

Why You Need A Business Website

If you’re a business owner, then you probably know how important it is to have a website. But in case you’re still on the fence about whether or not you [...]
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