Kelly Rayduta

Accentuate Agency Recognised as Living Wage Employer

Kelly Rayduta June 22, 2023

Accentuate Agency celebrates commitment to real living wage Accentuate Agency has today accredited as a Living Wage Employer. Their Living Wage commitment will see everyone working at Accentuate Agency receive [...]

What You Need To Know About Google’s Helpful Content Update & How This Impacts SEO

Kelly Rayduta August 19, 2022

Yesterday, Google announced the release of its helpful content update. We analyse what this update means from an SEO point of view.

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The 4 Fundamental Pillars of a Successful SEO Strategy

Kelly Rayduta July 25, 2022

In this article, we break down the ‘Four Fundamental Pillars’ of a successful SEO strategy and how these work together.

Brand identity colour psychology

Kelly Rayduta July 25, 2022

The consensus is that colours not only account for 93% of buyer focus when they are purchasing a product** but it also enhances brand recognition by 80%* – meaning it [...]

Logo Design Do’s And Don’ts

Kelly Rayduta July 25, 2022

Your company logo is your first impression and a point of recognition for consumers. Such a crucial component needs to make a strong first impression, be attention-grabbing, memorable and one [...]

5 Reasons Why Adding Conversion Tracking in Google Ads is Important

Kelly Rayduta July 21, 2022

5 Reasons Why Adding Conversion Tracking in Google Ads is Important Conversion tracking is a free tool that tells you exactly what your customers do after they click on your [...]

The 11 Most Important Parts of SEO You Need to Get Right

Kelly Rayduta July 21, 2022

Getting the key elements of SEO right can help you win customers, conversions and sales and achieve your business goals. Search engine optimisation has seen rapid change over the last [...]

Do I Really Need Brand Guidelines?

Kelly Rayduta July 18, 2022

Your brand guidelines document all of your brand assets and how they should be re-created. Similar to an instruction manual, it can ensure that your branding is applied accurately and [...]

How to Use Guest Blogging for Link Building

Kelly Rayduta July 18, 2022

How to Use Guest Blogging for Natural Link Building Guest blogging is an SEO and content marketing technique that can help you reach a new audience, create natural backlinks, and [...]

Why Are Keywords Important?

Kelly Rayduta July 18, 2022

Keywords are those words, ideas and topics that people type into search engines when they are trying to look for information online. They also tell search engines what your content [...]

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